The Purple shampoo gave enough tone without staining the extensions, which is a great thing, as with other brands which I use they often leave purple stains on the extensions.
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Blog Posts
Reviews From Our Trade Customers
Kelly Fletcher
Zoe Webbe
I felt this could be a little stronger compared to others on the market however can appreciate these working well and not grabbing too much onto extensions. Again, a great lather to it which can sometimes be lacking in other brands.
Alex Gratrick
For a purple toning shampoo this is a very good alternative to others out there at a much higher price point. I like this on natural hair when the clients toner starts to fade from the salon as an in-between toner/ colouring appointment.
On extensions I wouldn't normally suggest using toning shampoo as they do tend to have a higher amount of product designed to strip to enable to colour molecules to grab the hair (hence the purple/blue tone ). This does seem to be a mild cleanser in that when I have tested this (diluted in water on extensions) this hasn't made the extensions overly dry.
The smell isn't overpowering its very mild yet clean which I like. And the general shelf life of the anti brass it gives tends to last between 3 and 5 normal washes which is lovely as you do not want to be using this very often on extensions.
Charlie Upton
I've Only Used It A Few Times & Again Wow! Neutralising The Yellow IN SECONDS! And leaves the most ashiest, gorgeous blonde you've ever seen! For any blonde hair or extension wearers this is my top recommendation for them!